The success in serving the LGBT community relies on jewelry designers being aware that their jewelry won't just be worn by straight couples.
Everyone loves to wear jewelry, and the LGBT community is no stranger to accessorizing the outfits they wear.
Wedding jewelry for the same-sex couple isn't always about big diamonds or total carat weight, it's more of a reflection of personal style. That style might still include big diamonds, but it doesn't have to.
Jewelry designers should think outside the traditional jewelry design for alternatives types of engagement rings and wedding bands.
The Jewelers Equality Alliance, Inc. is here to help you find out how you can tap into what might be more suited to the unique personal styles of those in the LGBT community.
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